Modern Languages and Literatures, Department of
Title
The Semiotic Economy of Colonization
Document Type
Article
Date of this Version
November 1994
Abstract
Review-essay on Inventing A-m-e-r-i-c-a; Spanish Historiography and the Formation of Eurocentrism, by José Rabasa.
In Inventing A-m-e-r-i-c-a: Spanish Historiography and the Formation of
Eurocentrism, José Rabasa explores both the process of the creation of
America via language and the gradual emergence of a European subjectivity
key to the colonial enterprise of Europe. Although the author
is on the side of those who believe that the New World was not discovered
but invented, he disagrees with the notion of invention espoused
by Edmundo O’Gorman in his classic La invención de América
(1957; 1977). In the end, he states in his introductory essay (“The Critique
of Colonial Discourse: An Introduction”) that O’Gorman still
erects an “authentic” version of America against which all writings of
and about the New World have to be measured. Following closely
Foucault’s concept of “discursive formations,” the author contends
that America is ultimately the product of the discourse of power.
Hence, he is not interested in the veracity of representations of the
New World found in chronicles, relaciones and sundry other colonial
documents, but in the “production of America as something 'new.'"
Rabasa’s is a semiotic and deconstructive endeavour in which are
traced the rhetorical and epistemological tools employed in the appropriation
of a new territory by a European consciousness. In official
accounts, personal letters, world atlases and encyclopedic histories, the author locates the birth of a “thesaurus of New World motifs”
such as the noble savage, exotic fauna and flora, cannibalism, and
others. Rabasa conceives of historiography as the “writing of the real”
and frames his study within the poststructuralist theories germane to
an overall critique of “colonial discourse” first marked out by Edward
Said in Orientalism (1978). Thanks to these theories, as well as to
the theoretical studies of Hayden White, Gayatri Spivak and Homi
Bhabha, among others, the author hints at the possibility of rescuing
from the interstices of colonial texts the inscription of indigenous
voices forgotten until now by historians; as he reminds us, the invention
of America also meant the conscious subjugation of indigenous
knowledges.

Comments
Published in The Semiotic Review of Books 5:3 (1994). Copyright © 1994 by The Semiotic Review of Books. Used by permission. Article online @http://www.chass.utoronto.ca/epc/srb/srb/colonization.html
Journal home page @ http://www.chass.utoronto.ca/epc/srb/index.html