China Beat Archive



Eric Setzekorn

Date of this Version


Document Type



June 17, 2010 in The China Beat


Copyright 2010. Used by permission.


Dozens of bookstores continue to dot Beijing but recent developments are changing the landscape for readers and publishers by forcing many smaller stores out of the market. Part of this trend is due to advances in public transportation, particularly the enlarged subway system, that make it possible to travel across town for a larger selection and lower prices, leading to a decline in neighborhood bookstores. A less positive part of the bookstore consolidation is the increasing leverage state sector bookstores such as Xinhua can exert on private booksellers using market and political forces. A mixed element in the dynamic Beijing book market is internet-related growth, which has seen the rapid expansion of online booksellers, but the flip side of the internet has been increasing illegal file sharing of e-books which some writers claim results in lost sales. Finally, consumption patterns are changing because although Amazon’s Kindle and other specialized book readers have not become big sellers in China, small LCD tablet screens that can be read on the subway or bus are increasingly popular, promoting new reading habits and tastes.