Date of this Version
Environmental Studies Undergraduate Student Thesis, University of Nebraska–Lincoln, 2015
Participation in outdoor recreation has gradually increased since the mid 1900s, especially among young people in the 18 to 35 year old age range. Growing up in Nebraska, many young people might not have the opportunity to participate in a wilderness experience. That’s where UNL Outdoor Adventures comes in. OA provides an outlet for UNL students and community members to experience outdoor recreation activities through an indoor climbing wall, bike shop, equipment rental area, challenge course, academic classes and adventure trips. As trip leaders for OA for more than four years, we have seen the positive effects outdoor recreation can have on a person’s life. The purpose of our project is to work with OA as our client, and to create a promotional video for the program to use in furthering their message across campus. This paper will discuss the benefits of outdoor recreation, the history and importance of Outdoor Adventures, and the design process of creating this video.