Date of this Version
October 14, 2010 in The China Beat http://www.thechinabeat.org/
In American museums, the museum gift shop or café stands as a constant reminder—before exhibit visits, after them, even in between them—of the dire financial straights in which nonprofits chronically find themselves. Museum gift shops and cafes are multiplying in Chinese museums too, even though the vast majority of Chinese museums are state-affiliated and enjoy full government funding. Chinese academics who work with museums lament that the Chinese museum scene still has much to learn from the American nonprofit-based system—but if that implies budget cuts, layoffs and a proliferation of museum shops selling finger-puppet versions of classic paintings, it’s not entirely clear why. Museum gift shops and cafes are common in America and becoming more common in China, and those that museum staff (in my experience, both American and Chinese) find more acceptable are those that manage to integrate product offerings with exhibit themes. But few go as far as the Liu Changsheng House in Shanghai’s Jing’an District, where visitors conclude their walk through an exhibit about the Communist Party’s pre-liberation underground activities with a cup of coffee flame-percolated the old fashioned, labor-intensive way, and by a very overqualified librarian.