Standing Out From the Competition Through Marketing: A Guide for Small Business Owners

Authors

Glenn Muske, North Dakota State UniversityFollow
Connie Hancock, University of Nebraska - LincolnFollow
Connie Reimers-Hild, University of Nebraska-LincolnFollow
Alyssa Dye, University of Nebraska-LincolnFollow

Date of this Version

4-13-2015

Document Type

Article

Comments

A resource designed to help small business owners create their game plan for success!

Abstract

It can’t be said enough that “build it and they will come” is just a myth. A “one-and-done” effort will not get you what you want, either. Developing a successful business means putting a marketing plan that creates and maintains awareness of your product and/or services.

Learn how to build your marketing plan from Glenn Muske, small business specialist for North Dakota State University Extension with his guide on "Standing Out From the Competition Through Marketing."