E-JASL: The Electronic Journal of Academic and Special Librarianship

 

Date of this Version

Summer 2009

Document Type

Article

Citation

Electronic Journal of Academic and Special Librarianship (Summer 2009) 10(2). Also available at http://southernlibrarianship.icaap.org/content/v10n02/smith_r01.html.

Comments

Copyright 2009, the authors. Used by permission.

Abstract

Abstract

Public programming, a frequently used outreach tool for public libraries, is far less common in academic libraries. This article examines the University of Idaho Library’s efforts to attract both university and community members with public programming, delving into detail for three specific grant-funded discussion series: one on Jewish literature, one on graphic novels, and one on jazz. Strategies for location selection, advertising, scheduling and funding are all discussed with commentary on what worked well, what didn’t, and how public programming fits into the mission of an academic library.

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