Extension
Date of this Version
1992
Abstract
Pricing is systematically determining the "right" price for a product or service. Setting a price is easy, but determining the "right" price is more difficult. Pricing can be an educated guess or an orderly analsis.
This extension circular discusses the proper way of setting pricing goals in a business and determining a pricing strategy.
Comments
© 1992, The Board of Regents of the University of Nebraska on behalf of the University of Nebraska–Lincoln Extension. All rights reserved.