Honors Program
Document Type
Thesis
Date of this Version
12-2023
Citation
Hakim, R. 2023. United Express Strategic Audit. Undergraduate Honors Thesis. University of Nebraska-Lincoln.
Abstract
United Express is the regional brand of United Airlines, a worldwide airline from the United States. United Express provides excellent domestic and international service from smaller airports to United Airlines hubs. With a volatile and solid industry of vast competition and operational styles, this report seeks to give an industry analysis of the regional airline industry with relation to United Express’ position. It surveys the industry using a PESTLE analysis along with Michael E. Porter’s Five Competitive Forces Model. United Express has many resources and competitive advantages which headline the advantages it boasts to be a regional airline industry leader. Finally, an examination of strategy and objectives will give way to corporate recommendation that can help propel United Express.
Included in
Business Intelligence Commons, Gifted Education Commons, Higher Education Commons, International and Area Studies Commons, Operations and Supply Chain Management Commons, Other Education Commons, Tourism and Travel Commons
Comments
Copyright Ryan Hakim 2023