Journalism and Mass Communications, College of

 

Date of this Version

2-2005

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Quill is published and copyright by the Society of Professional Journalists. All rights reserved. Used by permission. Online at http://www.spj.org/quill.asp

Abstract

It's the new year, and you might have resolved to change some things in 2005. By March, you may have given up on the whole thing. Just like every other year.
Why is that we always start off with the best of intentions, but .soon forget our resolve? The truth is, we're not very SMART about setting goals. This column aims to change that.
First, let's define "goal." You may have beard a goal is a dream with a deadline. I define goals as "golden opportunities at living sensationally." A goal is simply a lost opportunity if you don't pursue it; it's not a guarantee. The key is to be SMART about setting goals you can win.

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