Bureau of Business Research


Date of this Version



Business in Nebraska vol. 57, no. 666


Copyright 2002 by Bureau of Business Research, University of Nebraska.


Omaha and Lincoln are not the only places in Nebraska where new businesses are happening. Between 1996 and 1999 more than half of the new business starts in the state were outside Lincoln and Omaha. These small-city business starts were as likely, if not more likely, to survive as business starts in the state's major population centers, indicating considerable potential for economic development in communities across the state.

The first portion of this report summarizes business sta'rt-up activity from 1996 through 1999. With the assistance of the Labor Market Information Service of Nebraska Department of Labor, data were collected to identify the number of business starts and the numbers of jobs created , by city size and industry. Economic development efforts should be concentrated in communities and industries where prospects of survival are high and jobs created have significant impacts on the communities. The second part of this report focuses on business starts that survived and their impacts on employment. Firms started in the fourth quarter of 1996 were tracked through the fourth quarter of 1999 to determine which firms survived. This enabled calculation of ratios of survivors to starts, by city size and industry, as well as ratios of jobs created by the businesses that survived.

Business Starts

Business Starts by City Size

Business Starts by City Size and Industry

Employment Impact by Industry and City Size

Business Survivors and Their Employment Impacts