Bureau of Business Research


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Copyright 2019 Eric Thompson, UNL Bureau of Business Research


Prepared by the UNL College of Business, Bureau of Business Research


Consumer and business confidence remained strong in Nebraska during March 2019. The Consumer Confidence Index – Nebraska (CCI-N) stood at 110.0 in March, well above the neutral value of 100 and the value of 103.2 in February 2019. The Business Confidence Index – Nebraska (BCI-N) stood at 108.9 in March, well above the neutral level and up slightly from 108.2 in February. When asked about the most important issue facing their business, 31 percent of respondents chose customer demand while 21 mentioned the quality and availability of labor and 12 percent mentioned competition from other businesses. Just 8 percent of businesses choose flooding or weather. Sixty-one percent of responding households listed a cost factor as their top financial concern, including taxes, health care costs, the general cost of living and major expenses (furniture, appliances, automobiles). Twenty-three percent reported that their primary financial issue was either saving or paying off debt.