Communication Studies, Department of


Date of this Version

Winter 2005


Rhetoric & Public Affairs 8:4 (Winter 2005), pp. 707–709.

doi: 10.1353/rap.2006.0009


Copyright © 2005 Michigan State University Press. Used by permission.


Forty years after his assassination, the memory of President Kennedy continues to grip the popular imagination. Recently, media and scholarly attention to the memory of John F. Kennedy has been evidenced in television documentaries and books that have recalled his presidency, his personal life, and his assassination. In Shooting Kennedy: JFK and the Culture of Images, David M. Lubin explores photographs of Kennedy to understand Kennedy’s popularity with the American public. Lubin, a professor of art, argues that Kennedy was significant not only for his political role as president but because he became an icon of twentieth-century postwar America. By describing the symbolic significance of photographs of President Kennedy, Lubin provides a new avenue for understanding why memories of Kennedy have not dissipated in popular culture.