Communication Studies, Department of


Date of this Version



Published in Communication Studies, Vol. 63, No. 1, January–March 2012, pp. 54–76.


Copyright © 2012 Central States Communication Association.


This study explored how academic advisors managed revealed private information from college student-athletes. The 37 academic advisors were interviewed to address: What criteria advisors use to judge privacy rules regulating access or protection of shared private information from student-athletes, and how privacy-rule choices function in this context? Academic advisors interviewed represented 21 different institutions of the four NCAA division levels and 10 separate athletic conferences. Using Communication Privacy Management theory as a framework, findings indicated there were two main criteria: motivations and risk-benefit ratios used to develop privacy rules managing revealing and concealing the student-athlete’s private information.