Date of this Version
Robbins, G. 2019. No More, Monsanto. A Comprehensive Review of the Most Hated Agriculture/Biotechnology/Chemical/Confectionery/Pharmaceutical Company in America. Undergraduate Honors Thesis. University of Nebraska-Lincoln.
Since 1901, Monsanto's roots have held strong to its grip as a conglomerate in chemical, agriculture, and biotechnology industries. This creative project will deconstruct, investigate and strategically interpret the brand's history, logo, social responsibility and so much more of the good, bad and the ugly.
Advertising and Promotion Management Commons, Agribusiness Commons, Business and Corporate Communications Commons, Business Law, Public Responsibility, and Ethics Commons, Food Biotechnology Commons, Pharmacology, Toxicology and Environmental Health Commons