Communication in Information Seeking Behaviour

Authors

Aondoana Daniel Orlu, University of Agriculture, Makurdi NigeriaFollow
Kaase Dominic Imeh, Federal University of Agriculture, Makurdi NigeriaFollow
Benedict Ifeanyichukwu Okike, University of Agriculture, Makurdi NigeriaFollow

Date of this Version

Spring 5-17-2016

Comments

Published in Nigeria

Abstract

Abstracts Much research has been carried out into information behaviour over many years. In every field, researchers study information seeking and use in yet another context (culture, organization, health, community, domain, and so on) without regard to any understandings of information seeking and use in other contexts.” This research set out to address these criticisms by building on existing models from library and information science and from communication studies to develop a new representation of information behaviour – one that encompasses seeking, use and communication of information. The ISCM model has been used to examine information behaviour in health care in order to investigate its validity and the insights that it can provide. By testing the model’s validity, the research also investigates the practical relevance of the models on which it is based and the elements of information behaviour that they identify. Health care was chosen to test the model because it has been a fertile field for exploration of information behaviour. The information needs and behaviour of physicians: content analysis of individual studies to examine further the applicability and validity of the Information Seeking and Communication Model a number (5) of studies of physicians’ information behaviour have been analysed in more detail using deductive content analysis. The findings indicate that, the specific collaborative information behaviours observed in the study were collaborative information seeking, collaborative information processing, and collaboration in decision making and taking action, and a related activity was information sharing. These findings indicate that the ISCM adequately represents key features of information users’ behaviour and factors affecting it. The five studies together provide evidence that all of this is true with regard to physicians’ information behaviour. They provide examples of the activities of physicians in seeking information and some of the thoughts and feelings they may have as they seek information. They also provide examples of physicians’ processing and assessing information and using it to make decisions, take actions or to increase their knowledge.