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The objective of the paper is to find out the flow of the New York Times newspaper information in scholarly publication during 2001-2010. New York Times is considered for the present study since it is the most highly cited English newspaper indexed in Web of Science. During the study period there were 13600 records with 14764 citations in different scholarly publications. The citation of the New York Times in scholarly publications increased gradually from 2005 onwards. The study also found that there is gradual increase in citing Byline newspaper information from 2005 onwards in scholarly publications, whereas, there is gradual increase in Dateline newspaper information citations from 2003 onwards. The New York Times is highly cited in Journals with 78.32% citations followed by Review with 9.41% citations. There are 3543 scholarly publications citing the New York Times during 2001-2010. Further, there are 132 journals within top 50 journals citing the New York Times newspaper. There are 83 countries citing New York Times newspaper during 2001-2010. Maximum citations are from USA with 69.93%, followed by UK with 4.73% citations.