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The governments of emerging economies have realized the potential of MOOCs for enhancing the quality of higher education, but still, the MOOC penetration is very low in countries like India. This study explores the issues relating to MOOC integration and attempts to identify the key drivers for the adoption of MOOC based curriculum. 'Integration into Curriculum', 'MOOC Services of Academic Library', and 'MHRD Policy and Support' are identified as the key drivers for increasing the MOOC Penetration. The higher the level of MOOC penetration the greater would be the improvement in the quality of higher education. The practical implications for practice and policy are classification of MOOC services of academic library and a decision-making model for hybrid learning strategy for higher educational institutions.