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The primary objective of every academic library is to meet the information need(s) of members of the community and to help the institution to achieve its objective of promoting teaching, learning and research. To achieve this, the library usually delivers different services in order to meet the information needs of the user community. In the information-rich environment of the 21st century, library managers need to be both discriminating users and skillful creators of information using media literacy skills. This study focused on how media literacy skills such as accessibility, analytical, evaluation, communication and participative skills can be adopted in libraries and information centres in service delivery.