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In recent years, there has been a dearth of literature documenting a relationship between old-fashioned racism and the vote for a racially conservative candidate or White opposition to various racial policies. In fact, a number of scholars have argued that a new racism has supplanted the old-fashioned racism. Analysis of a survey of college students in the state of Mississippi reveals that old-fashioned racism provides the strongest explanation of White support for the Mississippi state flag. These findings are startling given the educational levels of the respondents.