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In today’s fast-moving world of information, ranchers frequently suffer from technology overload. There can be enormous temptations to invest excessive amounts of resources on inconsequential activity. Understanding the responsibility of management for long-term success will help ranchers select appropriate technology. Focus on primary objectives will allow ranchers to develop simple and cost effective management strategies. Long-term survival of range livestock enterprises depends on (1) surviving or avoiding environmental extremes, (2) balancing livestock requirements with forage resources, and (3) recovering investments.