CARI: Center for Applied Rural Innovation


Date of this Version



Published in (2009) pp.1-3. Copyright © 2009 Center for Applied Rural Innovation, University of Nebraska


In mid-February 2009, some television stations in the country started broadcasting only in digital signal. All were required to switch to digital only signal this past June. This change did not affect households that currently receive their television signal from a cable or satellite TV provider, only those that receive their signal over-the-air through an antenna or rabbit ears. The 2009 Nebraska Rural Poll included questions related to television viewing, providing a picture of how rural Nebraskans prepared for this change and the effect this change has had on 2,852 randomly selected non-metropolitan Nebraskans. Not all television stations had made the digital conversion when this survey was in the field. Thus, the effects of the change in some areas of the state are not reflected in these results.