Heartland Center for Leadership Development Materials
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Date of this Version
3-2008
Document Type
Presentation
Citation
Branding Your Community Presented to: South Dakota Horizons March 25-27, 2008 Armour, Philip and Conde South Dakota. Presented by Milan Wall, Co-Director. Heartland Center for Leadership Development.
Abstract
Branding Your Community
Table of Contents:
Connections: Using a Brand Creation Approach to Community Identity
Case Study: Superior, Nebraska
Mapping Community Assets: An Overview
SOAR Analysis
About Appreciative Inquiry
The Marketing Process: Attention, Attraction and Action
Marketing Your Community
Back Home Ideas
Tips for Creating Community Brands
Workshop Evaluation
Included in
Adult and Continuing Education Commons, Civic and Community Engagement Commons, Communication Commons, Community-Based Learning Commons, Community-Based Research Commons, Leadership Studies Commons, Other Education Commons, Place and Environment Commons, Public Affairs, Public Policy and Public Administration Commons, Rural Sociology Commons, Work, Economy and Organizations Commons
Comments
Copyright 2008, HCLD. Used by permission.