Spreetail Business Analysis

Authors

• Alex Nachreiner, University of Nebraska - LincolnFollow
• Samuel C. Stevenson, University of Nebraska - LincolnFollow
• Luke Schnacker, University of Nebraska - LincolnFollow
• Jennifer Pitsch, University of Nebraska - LincolnFollow
• Austin Hoffman, University of Nebraska - LincolnFollow
• Emily Murphy, University of Nebraska - LincolnFollow

Date of this Version

5-2019

Document Type

Thesis

Citation

Nachreiner, A., Hoffman, A., Stevenson, S., Pitsch, J., Schacker, L., Murphy, E. (2019.) Spreetail Business Analysis. Undergraduate Honors Thesis. University of Nebraska-Lincoln.

Comments

Copyright Alex Nachreiner, Austin Hoffman, Samuel Stevenson, Jennifer Pitsch, Luke Schacker, and Emily Murphy 2019.

Abstract

A business-level analysis for Spreetail, a growing Lincoln e-commerce company. It includes an industry analysis, defines trends in the market, identifies key success factors, examines the internal strengths and weaknesses of Spreetail, compares financial performance of competitors, and recommendations for how Spreetail should continue to grow in the market.