Honors Program

 

Date of this Version

Winter 2021

Document Type

Thesis

Citation

Gay, C. 2021. A Strategic Audit of Medical Solutions. Undergraduate Honors Thesis. University of Nebraska-Lincoln.

Comments

Copyright Christina Gay 2021.

Abstract

Medical Solutions is a healthcare staffing company that primarily staffs travel nurses. A travel nurse is a licensed, registered nurse who accepts temporary assignment on a contract basis. Founded in 2001 Medical Solutions has grown to include six brands, seven locations, staffing in all 50 states. This report is an industry analysis to better understand their business model. Ranging from external to internal analysis using a PESTE analysis, Porter’s 5 Forces, a SWOT analysis, their competitive advantage, and future recommendations to continue their differentiation approach.

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