Mental Health Advocacy for Kids: A Social Media Campaign

Authors

B Rangel, University of Nebraska-LinocolnFollow

Document Type

Thesis

Date of this Version

2022

Citation

Rangel, B. Mental Health Advocacy for Kids: A Social Media Campaign. Undergraduate Honors Thesis. University of Nebraska-Lincoln. October 2022.

Comments

Copyright B Rangel 2022.

Abstract

Abstract

Mental health in children has important, life-long effects on the child (Ghandour et al., 2018; Underwood & Washington, 2016). Because it is not always easy for parents to access important mental health resources and information (CDC, 2022b), I wanted to investigate whether social media is a viable way for parents to learn more about their child’s mental health. I created and distributed ads aimed at parents on three common mental illnesses diagnosed in children: anxiety, depression, and ADHD. My ads had high levels of engagement, thus allowing the possibility that social media could be important avenue for reaching parents.