Journalism and Mass Communications, College of
Date of this Version
2017
Citation
Public Relations Inquiry 6:3 (2017), pp. 293–312.
doi: 10.1177/2046147X17721944
Abstract
This qualitative study is the first known effort to define the differing perceptions of public relations leadership at three distinct career points and explore the leadership development gaps and needs from these varied perspectives. Semistructured interviews with senior public relations practitioners, young professionals, and current students in the United States bring needed depth and clarity to prior scholarship on leadership development, a growing concern within the public relations industry around the world. Additionally, the findings pinpoint leadership development best practices for better infusing leadership development into undergraduate public relations education and into training and development programs for young professionals.
Included in
Communication Technology and New Media Commons, Journalism Studies Commons, Mass Communication Commons, Public Relations and Advertising Commons, Social Influence and Political Communication Commons
Comments
Copyright © 2017 Michele E. Ewing and David L. Remund. Published by SAGE. Used by permission.