Animal Science Department


Date of this Version

December 2001


Published for Proceedings, The Range Beef Cow Symposium XVII December 11, 12, and 13, 2001 - Casper, Wyoming.


Beef Business Facts:

1. The beef industry is changing rapidly

2. Competition will be tougher and margins will narrow

3. Risk is increasing

4. Approaches to marketing are changing

5. An increased percentage of beef will be sold under a brand name

6. Environmental and food safety issues will increase

7. General observations