Department of Animal Science
Date of this Version
December 2001
Abstract
Beef Business Facts:
1. The beef industry is changing rapidly
2. Competition will be tougher and margins will narrow
3. Risk is increasing
4. Approaches to marketing are changing
5. An increased percentage of beef will be sold under a brand name
6. Environmental and food safety issues will increase
7. General observations
Comments
Published for Proceedings, The Range Beef Cow Symposium XVII December 11, 12, and 13, 2001 - Casper, Wyoming.