Agricultural Economics Department


Date of this Version

September 2004


Published in Cornhusker Economics, 09/01/2004. Produced by the Cooperative Extension, Institute of Agriculture and Natural Resources, Department of Agricultural Economics, University of Nebraska–Lincoln.


Retail trade activity is a significant sector in the state’s economy. Per capita net taxable sales (not including motor vehicle sales) exceed $10,000 annually; and nearly one quarter (24 percent) of Nebraska’s non-farm workforce is employed in the wholesale/retail sector. Therefore, the patterns and trends of retailing over time are important economic indicators. We have followed Nebraska’s retailing activity for many years, and have compiled a comprehensive web page of tables and charts (accessible through the Departmental web site at The following are some highlights of the retail trade data and analysis.