Framing the Problem and Making Decisions: The Facts are Not Enough

Authors

Dennis Duchon, University of Nebraska-LincolnFollow
Kenneth Dunegan, Cleveland State University
Sidney L. Barton, University of Cincinnati

Document Type

Article

Date of this Version

1989

Citation

IEEE TRANSACTIONS ON ENGINEERING MANAGEMENT, VOL. 36, NO. 1, FEBRUARY 1989, pp. 25-27; doi: 10.1109/17.19979

Comments

(c) 1989 IEEE. Used by permission.

Abstract

One hundred ten engineers, scientists, and managers in a high-technology international engineering firm took part in an experiment that assessed the effect of framing on an R&D financial allocation decision. Subtle changes in frame of reference are found to have a powerful effect on decisions and perception of risk. R&D management implications are discussed.